I distilled these down to what I thought were the six strongest logos:
After more tweaking, I decided to go with this design- it is structured, strong, and the lack of centered imagery looks progressive.
Sunday, February 26, 2012
Digital logo roughs.
I worked to create logos from my previous ideas and sketches in Illustrator, looking to arrive and something modular that could go with GS's preexisting branding yet still appear new and different.
I distilled these down to what I thought were the six strongest logos:
After more tweaking, I decided to go with this design- it is structured, strong, and the lack of centered imagery looks progressive.
I distilled these down to what I thought were the six strongest logos:
After more tweaking, I decided to go with this design- it is structured, strong, and the lack of centered imagery looks progressive.
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